Hunter Valley Wine and Tourism Association partnered with LEP Digital to create an interactive Meeting Planners Guide designed to position the Hunter Valley as Australia’s leading destination for business events, conferences and corporate retreats.

Working closely with the HVWTA team, we developed the content strategy, wrote all copy and designed a visually engaging 12-page interactive guide featuring videos, web links and dynamic content. The guide was created to showcase the region’s diverse venues and experiences, support the business development team in generating new conversations, and encourage greater investment in the region through increased meetings and events.

Building on this partnership, we also designed a custom illustrated map for the Hunter Valley Say I Do event, helping attendees navigate the self-drive wedding showcase across participating venues. Produced for both digital and print, the map enhanced the visitor experience while supporting event promotion across the website, email marketing and social media.