Smart Company | The full-time fallacy: Why Laura Prael’s business will always run four days a week

I recently listed two job advertisements on SEEK for roles within my growing digital agency — namely, a digital marketing manager and digital marketing and social media assistant.

They both looked like any other job post for an agency role, listing desired skills, prerequisites and rah-rah about the company culture and perks.

But there was one key difference. They were both advertised as four-day-a-week roles, Monday through to Thursday.

Remuneration was competitive, and this wasn’t a full-time role dressed in sheep’s clothing (an ‘I’ll pay you for four days but you’ll actually work five’ situation).

Between the two roles, I interviewed nine people. When it came to question time, each person asked me why the roles were only four days a week. Was it because there wasn’t enough work to support the fifth day? Would the role grow to full-time?

Before COVID-19, the appetite for working four days a week was not embraced by everyone who applied for positions within my company.

For many years, I felt pressure from some of my employees to develop their roles into five-day-a-week ones for the threat they would leave.

They, like so many others before them, subscribed to the quintessential middle-class dream: the full-time 9-5.

It’s a goal that’s peddled to us from a young age by our parents, our educators and society at large. Get a Monday-to-Friday job, work until you’re 65, and live happily ever after in a five-bedroom suburban home and take your boat out on the weekends, we’re told.

I understand that for many, especially on the surface, the appeal of a full-time job is a financial requirement. But, what if you could make a living wage (and then some) and still have time for living?

Read the full article here. 

Receive insights and industry news straight to your inbox. 

Take 3 CEO Clean-Up image

The Take 3 CEO Clean-Up goes global

From small beginnings on the Central Coast of NSW, the CEO Clean-Up is going global. For the first time, the Take 3 CEO Clean-Up is running virtually. It’s happening...
Freelancers and agency team members

Freelancers may be cheaper, but what is it really costing your business?

As businesses grow, they inevitably need more people in specialist positions to help support that growth. Marketing should be a key function in any successful business, and knowing how...
downloadable content image

How to drive sales with downloadable content

It can feel frustrating when you’ve put a lot of effort into your website but the sales or conversions aren’t flooding in. A little research will tell you that...
Phone capturing high-quality content at home

How to capture high-quality photos and videos from home

Working from home and changing restrictions has made it difficult for businesses to engage professional photographers and videographers to produce high-quality content. Fortunately, our humble phone camera can be...