Be Articulate

Beautifully crafted content

 

Be Noticed

Organic search results

 

Be Yourself

User-centric websites with personality

What we do


S E O

Rise up in organic search rankings.

W E B S I T E
P L A N N I N G

User-centric information architecture.

C O P Y W R I T I N G

Beautifully crafted copy.

E D I T I N G &
P R O O F R E A D I N G

Punctuation, grammar and spelling.

V I D E O
P R O D U C T I O N

Create a moving story.

C O N S U L T I N G
& T R A I NI N G

Skills for the road.

Who we are


LEP Digital is a digital creative agency in Sydney. We’re experts in organic search, beautifully crafted content and user-centric websites.

LEP Digital was established by published author and professional copywriter, Laura Prael. Laura has more than a decade of experience in the digital communications industry and has worked for big brands including Google Australia, Westpac, Sanitarium, Weet-Bix, Avon and Elle Macpherson Intimates.

Laura holds a Bachelor of Arts degree in English from the University of Newcastle, and a Master of Public Relations & Advertising from the University of New South Wales.

LEP Digital is inspired by Laura’s passion for helping big and small brands succeed in the competitive online environment. We offer data-driven strategies to help businesses build brand awareness, convert leads into customers, and drive revenue.

What our
clients say


Many thanks to Laura from LEP, who has just completed a total edit of my website bringing all of her editorial skills and knowledge to make my site stand out against the competitors. Additionally understanding where I was and where I needed to be with organic searches has never been achieved with the many SEO specialist's I thought I was dealing. Thanks for improved rankings.

Phillip Cohen - kp1Director

Laura, I wanted to say a huge thank you for exceeding my expectations for Avonlea Labels. You've not only increased our positioning on Google, but have also taught me alot about online and social media marketing in general. We've seen some great results and an increase in conversion through our website from your recommendations. I look forward to a long term relationship and always happy to refer you to anyone who is looking for your services.

Matt Ellis - Avonlea LabelsGeneral Manager

Laura gave me a huge helping hand with my website thats seen traffic increase a huge amount. I love her, and if you need some help with your SEO or website than you should too. Thank you LEP Digital, youre the best.

Arwen FitzpatrickFounder

I engaged Laura to ensure our website resonated with our target market and was best practice SEO. I was thrilled with Laura's insights ensuring our site resonated extremely well with our test audience. What I appreciated most about working with Laura was her ability to cut through the noise, keep everyone happy, and deliver the expected results (and then some) in a timely and efficient manner.

Scott Cunningham - Haggle GroceriesFounder & Managing Director

Laura exceeded expectations in assisting us gain an understanding of how SEO operates and how we can build and create a better customer journey as well as suggestions to improve our digital platforms. Her knowledge and experience has been valuable to the business and working with Laura has been a seamless process.

Lucy Bardakjian - PalindromeMarketing & Special Projects Manager

Laura is a talented brand strategist as she considers broader implications of brand decisions and brings not only experience, but current market knowledge to a project. I look forward to growing the brand with LEP Digital as they are prompt in communication, always a pleasure to work with, and are a key partner for the brand moving forward.

Bec Bradshaw - Beach Out BackOwner and Director

Laura, I would like to thank you for the terrific workshop you facilitated for us last week. Your open, energetic approach with our staff was very effective and I feel we all got a lot out of the process. I look forward to seeing the final outputs, I believe we unlocked some great insights.

Paulette Rowley - Order-InMarketing Manager

I regularly engage Laura to create sales-driven copy and SEO content for my clients. My expectations are always surpassed with her timely delivery and quality work that consistently leads to higher engagement, clicks, and acquisitions for my clients. I can confidently recommend Laura to anyone seeking quality and great value website copywriting, SEO and advertising content. Thank you for all your awesome work, Laura.

Perry Henderson - Missing Link Social MediaManaging Director

dripcreative had been looking for a content writing and editing partner for a long time and Laura from LEP Digital has managed to be the perfect fit. Laura is an expert writer offering the highest quality in professionalism and experience across a range of skill sets, which makes for a fantastic working relationship with our clients.

Pete Gilmour - dripcreativeHead of Digital, Co-Founder

LEP Digital is the breath of fresh air I needed injected into my business. Such considered creativity, combined with clever execution and attention to detail. Needless to say, it's a 'yes' from me. Why didn't I find you sooner?

Roslyn Stutchbury - Body By Design NutritionFounder & Director

What we’ve
been doing


Our
clients